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TitleSmall Business For Dummies By Eric Tyson, Jim Schelll

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Small Business For Dummies

Small Business For Dummies
By Eric Tyson, Jim Schell

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(29 customer reviews)

Product Description

Want to start the small business of your dreams? Want to breathe new life into the one you already have? Small Business For Dummies, 3rd Edition provides authoritative guidance on every aspect of starting and growing your business, from financing and budgeting to marketing, management and beyond.

This completely practical, no-nonsense guide gives you expert advice on everything from generating ideas and locating start-up money to hiring the right people, balancing the books, and planning for growth. You’ll get plenty of help in ramping up your management skills, developing a marketing strategy, keeping your customers loyal, and much more. You’ll also find out to use the latest technology to improve your business’s performance at every level. Discover how to:

  • Make sure that small-business ownership is for you
  • Find your niche and time your start-up
  • Turn your ideas into plans
  • Determine your start-up costs
  • Obtain financing with the best possible terms
  • Decide whether or not to incorporate
  • Make sense of financial statements
  • Navigate legal and tax issues
  • Buy an existing business
  • Set up a home-based business
  • Publicize your business and market your wares
  • Keep your customers coming back for more
  • Track cash flow, costs and profits
  • Keep your business in business and growing

You have the energy, drive, passion, and smarts to make your small business a huge success. Small Business For Dummies, 3rd Edition, provides the rest.

Product Details

  • Amazon Sales Rank: #8113 in Books
  • Published on: 2008-03-04
  • Original language: English
  • Number of items: 1
  • Dimensions: .91" h x 7.34" w x 9.27" l, 1.41 pounds
  • Binding: Paperback
  • 432 pages


  • ISBN13: 9780470177471
  • Condition: New
  • Notes: BRAND NEW FROM PUBLISHER! BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Editorial Reviews


This comprehensive and practical guide addresses how to find your business niche and time a start-up, figure out approximate costs, identify legal and tax issues, market products or services, and learn bookkeeping basics. Also recommended: Steven D. Peterson and others' Business Plans Kit for Dummies (3d ed. Wiley, May 2010.) (Library Journal, May 1, 2010)

From the Back Cover
Use the latest technology to improve performance

The fun and easy way to be your own boss and run a successful business

Want to start a small business — or energize the one you already have? This practical, no-nonsense guide gives you expert advice on everything from generating ideas and locating financing to hiring the right people, balancing the books, and planning for growth. You'll ramp up your management skills, develop a marketing strategy, keep your customers loyal, and more!

Discover how to:

  • Obtain financing

  • Make sense of financial statements

  • Navigate legal and tax issues

  • Set up a home-based business

  • Buy an existing business

About the Author

Eric Tyson, MBA: A personal financial writer, lecturer, and former financial counselor, for the past two-plus decades Eric has been his own boss. He works with and teaches people from a myriad of income levels and backgrounds, so he knows the small business ownership concerns and questions of real folks just like you.
After toiling away for too many years as a management consultant to behemoth financial-service firms, Eric decided to take his knowledge of the industry and commit himself to making personal financial management accessible to everyone. Despite being handicapped by a joint BS in Economics and Biology from Yale and an MBA from Stanford, Eric remains a master at “keeping it simple.”

An accomplished freelance personal-finance writer, Eric is the author or coauthor of numerous other For Dummies national bestsellers on personal finance, taxes, investing, and home buying, and is a syndicated columnist. His Personal Finance For Dummies won the Benjamin Franklin Award for Best Business Book.
Eric’s work has been critically acclaimed in hundreds of publications and programs, including Newsweek, The Los Angeles Times, The Chicago Tribune, Kiplinger’s Personal Finance Magazine, The Wall Street Journal, Bottom Line Personal, as well as NBC’s Today show, ABC, CNBC, PBS’s Nightly Business Report, CNN, FOX-TV, CBS national radio, Bloomberg Business Radio, and Business Radio Network.

Jim Schell: Contrary to what some people may think, Jim has not always been a grizzled veteran of the small-business wars. Raised in Des Moines, Iowa, and earning a BA in Economics at the University of Colorado, Jim served in the U.S. Air Force in Klamath Falls, Oregon. Jim’s entrepreneurial genes eventually surfaced when he and three Minneapolis friends started The Kings Court, at the time the nation’s first racquetball club. Two years later, Jim bought General Sports, Inc. After another two years, he started National Screenprint, and, finally, he partnered with an ex-employee in Fitness and Weight Training Corp. Each of the start-ups was bootstrapped, and each was privately held. For several years, Jim involved himself in the management of all four businesses at the same time. His third business, National Screenprint, ultimately grew to $25 million in sales and 200 employees.

Relocating to San Diego, Jim began a long-simmering writing career, authoring four books (The Brass Tacks Entrepreneur, Small Business Management Guide, The Small Business Answer Book, and Understanding Your Financial Statements) and numerous columns for business and trade magazines.

Customer Reviews

Most helpful customer reviews

116 of 122 people found the following review helpful.
3Big Fan of the Series, but This Book Lacks Meat.
By A Customer
First of all, Eric Tyson writes some other great books under the Dummies series, such as "Home Buying for Dummies". This book, on the other hand, is good as a primer. There are a lot of chapters that aren't critical to starting a business. Then the chapters that finally do touch at the core of starting a business, only cover the subject with a light, superficial touch. The best part about this book is that they refer you to read other books related to the subject, such as Nolo Press' "The Small Business Start-up Kit." If you can borrow "Small Business for Dummies" from a local library or friend, I recommend doing so. You can then save your money on other books that cover the various business start-up subjects in more depth. For example, there are a whole series of Nolo Press books about forming a LLC, corporation or limited partnership. They also have books dedicated to trademark registration, writing business plans, buying commercial insurance, negotiating contracts, financial management, hiring more staff, etc. And by the way, I don't have anything to do with either company. Just a guy trying to get a head in business.

29 of 29 people found the following review helpful.
4All the basics, minus one!
By A Customer
This is a wonderful book of basic business start-up info. The only thing missing was a section or chapter on how to effectively distinguish yourself and your business from the growing community of entrepreneurs. I combined the info in "dummies" with Marion Gold's "Personal Publicity Planner: How to Market YOU." Now that's a winning combination for small business owners with few dollars to spend on advertising and promotion.

10 of 11 people found the following review helpful.
5It pays to be a dummie
By A Customer
This book helped me tap into resources i never knew about. It helped me with my taxes and gave me tons of helpful hints about how to get started, and how to stay above water. I would recomend this to anyone who is even thinking about going into business themselves.

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Small Business For Dummies By Eric Tyson, Jim Schelll
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